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Our History

 Schnitz Racing started in the 800 square foot Schnitz garage “behind the house” in 1980.
It was open in the evening hours and on weekends. Our move to our present building in 1990 resulted in the need of full time employees. We have grown not only in employees, but have acquired neighboring buildings that have boosted our floor space to 23,000 square feet. Schnitz Racing has ten full time employees ready to serve you.
Forty networked computers, 25 telephones, and 10 phone lines give us the communication necessary to properly service our customers. Our website, schnitzracing.com has over 13,000 parts online, available to customers all over the world. We currently sell to over 38 foreign countries.

Our current inventory of over $400,000 of product helps us provide our customers with same day shipping required in this type of business.

Schnitz Racing offers you the best in technical support on all of the parts and accessories we sell. Tech people are available daily to answer any tech questions.

Schnitz Racing is one of the largest motorcycle performance parts retailers in the U.S. We work with inventors and innovating individuals, that come up with new products, to bring those to customers and continue the innovations Schnitz Racing is known for.

We have an extensive data base of over 80,000 motorcyclists that have requested a catalog or information about our products. Our custom computer program allows us to sort the customers not only by motorcycle type, but also by their spending habits, so that we are not just sending flyers to everyone on our list.
We also have over 18,000 customers on our e-mail list, that we send b-weekly sales flyers too, along with the new product releases.  We have our own in house graphics department, and do all of our own Web site development.
Both our e-mail list and our customer list increases 50-100 people per week.

Having an extensive relationship with the manufacturers, we can offer the latest products and give you more information about them before our competition even know they exist.

Schnitz Racing changed the nitrous world with it's new progressive unit 12 years ago.  We still sell nitrous controllers to Holley/NOS, Edelbrock, Nitrous Express and NLR.  Our ignition unit the "Schnitz box" powered every pro mod bike in the country.

Schnitz Racing's annual sales are in the millions, and we change our marketing plan, our strategic plan, and our culture to meet the needs of our customers.


Dave Schnitz Pres/CEO
Schnitz Motorsports Inc.